The TIA worked closely with industry partners, USTA, USPTA and PTR to launch a "Try Tennis Free" campaign for May 2015, and then continuing year-round. Industry research shows 65% of players who begin tennis in introductory programming continue with the sport. Facilities and certified tennis professionals were encouraged to sign up at PlayTennis.com and offer a free introductory program, such as a Play Day, Cardio Tennis, etc. to new and returning tennis players.
To help tennis providers manage and grow their businesses, the Tennis Industry Association is working with technology development companies that offer “software as a service” (SaaS). The newest partner is 10sPortal.com, a web-based suite of highly integrated tennis-club management software services.
The Tennis Industry Association has recently updated its comprehensive online industry resource, the TIA Business Directory, designed to help quickly locate products, services, and information that tennis industry professionals and tennis players seek. The TIA Business Directory lists more than 10,000 tennis industry businesses. It can be accessed at TennisIndustry.org by clicking on “Directory.”
Retour Tennis, the maker of the AD-IN Bin for tennis ball recycling, has joined the Tennis Industry Association as a Supporting Member.
Sportsmen’s Tennis and Enrichment Center, located in Dorchester’s historic Harambee Park, will host Olympic and Paralympic tennis if Boston becomes the host city for the 2024 Olympic Games, Sportsmen’s Executive Director Toni Wiley and Boston 2024 Partnership CEO Rich Davey announced.
The PlayTennis.com website, which is a “central portal” for bringing people into tennis, has been upgraded with new features and functionality, which will further help to boost play during the tennis-industry-wide “Try Tennis Free” campaign.
Your industry needs you … to register a free program offering for the “Try Tennis Free” campaign, which will run throughout the month of May. And, you need “Try Tennis Free” to boost your business and bring in more players and members!
Don’t miss this chance to boost your business and bring more people into tennis with the industry-supported “Try Tennis Free” campaign, which will run throughout the month of May. Sign up now at PlayTennis.com.
The TIA and the National Sportscasters and Sportswriters Association (NSSA) are again working together to help bring to light the many great stories about tennis—those who play, teach, organize, sponsor and promote the game. The TIA will present the Second Annual “Tennis Media Award” to an NSSA member (either a sportswriter or sportscaster) who produces a story judged to be the most informative, interesting, and compelling about the sport of tennis or those involved in the sport.
On the heels of a major study by the Physical Activity Council (PAC) that shows 80 million Americans remain inactive, the tennis industry has unified behind a “Try Tennis for Free” campaign to get Americans of all ages moving and playing tennis. By visiting PlayTennis.com, consumers can find facilities and teaching pros that offer free sessions for beginners and returning tennis players.