The TIA, in partnership with the Physical Activity Council (PAC), has released the 2016 Tennis Industry Association Participation Report, which examines tennis participation trends, play frequency, participant profiles, venue information, tennis business spending, fitness & health, tennis fans, cross participation in other sports, and more. The tennis survey is part of an overall PAC online study of more than 100 different sports and activities during 2015.
The ninth annual TIA Tennis Forum—with a focus on addressing the current marketplace, outlining industry efforts under way, and presenting the latest news and trends—will be held on Monday, Aug. 29, at the Grand Hyatt New York City, starting at 8:30 a.m. Please register for the Forum here. The Forum will be followed on Tuesday by a roundtable working session to examine ways to better engage consumers in an age of disruption that is impacting industry businesses, manufacturers and retailers.
Through July, nearly 1,500 people had registered for a webinar in the TIA’s series of educational webinars offered through August. The PTR and USPTA are offering continuing education credits for those who attend the webinars. For more information and the most up to date schedule, and to register for a webinar, visit TennisIndustry.org/webinars.
The industry is working together with the U.S. Paddle Tennis Association, which has rebranded its organization to “POP Tennis,” mirroring rules and court sizes adopted by the USTA and ITF.
The 2016 State of the Industry report is available from the TIA and outlines key research to help tennis industry businesses and organizations. The TIA produces more than 70 annual research reports, and the State of the Industry analyzes this data to determine where this industry has been, where it is now, and where it is going.
Tennis continues to embrace technology as it looks to add to the 17.9 million tennis players in the U.S. Recently, sports industry consultant Mike May visited six television stations in the Midwest to showcase technology that’s impacting tennis.
The TIA will present its fourth annual Tennis Owners & Managers (T.O.M.) Conference March 27-29, 2017, in Orlando, Fla. Stay tuned for more information on registering for the T.O.M. Conference.
Register now for the ninth annual TIA Tennis Forum, which will be Monday, Aug. 29, on the Ballroom level of the Grand Hyatt New York City, right before play begins at the 2016 US Open. In addition to presenting the latest news about the tennis industry, the Forum will include a ceremony honoring the two inductees into the Tennis Industry Hall of Fame: Eve Kraft and Eugene Scott.
The tennis industry and PHIT America are joining forces to promote the sport of tennis and increase physical activity throughout the country. The TIA is encouraging any group that holds tennis events to designate PHIT KIDS as their designated charity to help increase awareness of efforts under way at PHIT America.
The TIA’s new “Knowledge Base” will include a series of educational webinars this spring and summer that touch on many segments of the tennis industry. A number of the webinar topics for this “learning series” have been adapted from presentations at the Tennis Owners & Managers Conference that was held in Miami this past March.