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‘Try Tennis Free’ Campaign Seeks to Grow Participation

The tennis industry is rallying around a campaign throughout the month of May to get more people playing tennis. The “Try Tennis Free” promotion seeks to have tennis providers and facilities offer a free introductory session, lesson, clinic or other event to help draw consumers into the sport.

U.S. Tennis Economy Improves to $5.73 Billion

The TIA will soon publish the fifth edition of its annual State of the Industry report, which analyzes data from the previous year collected through more than 70 TIA surveys and research studies and compiles it into one easy-to-read report that gives a picture of the tennis industry, including its challenges and opportunities. Highlights from this year's report include that the U.S. Tennis Economy was worth $5.73 billion in 2014, which is a 3.2% increase for the year.

T.O.M. Conference Hits Key Business Topics for Clubs, Facilities

The second annual Tennis Owners & Managers (T.O.M.) Conference played to an engaged and connected audience in Indian Wells, Calif. in late March. But even as attendees made their way home from the event, plans were being put in motion by the Tennis Industry Association for next year’s T.O.M. Conference, to be held in Miami during the 2016 Miami Open.

Tennis Summit Addresses Major Challenges and Concerns

A high-powered lineup of tennis, sports and business executives shared their insights, issues, and concerns at the 2015 Tennis Industry Association (TIA) Tennis Summit, held March 17-18 in conjunction with the BNP Paribas Open men’s and women’s professional tennis tournament in Indian Wells, Calif. The event was held at the Westin Mission Hills Golf Resort & Spa in nearby Rancho Mirage.

SFIA Applauds Bipartisan Introduction of PHIT Act

Representatives Charles Boustany (R-LA) and Ron Kind (D-WI) of the powerful House Ways & Means Committee have introduced the Personal Health Investment Today (PHIT) Act.  The PHIT Act would allow consumers to use their pre-tax medical accounts to get reimbursed for physical activity expenses that complement a healthy lifestyle, such as school sports fees, sports league registration fees, health club dues, entry fees for road races, and other sport-specific equipment purchases.

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