On the heels of a major study by the Physical Activity Council (PAC) that shows 80 million Americans remain inactive, the tennis industry has unified behind a “Try Tennis for Free” campaign to get Americans of all ages moving and playing tennis. By visiting PlayTennis.com, consumers can find facilities and teaching pros that offer free sessions for beginners and returning tennis players.
The country’s two main professional tennis-teaching organizations are supporting a new, industry-wide effort to get Americans to “Try Tennis for Free,” by urging their thousands of certified tennis teachers to offer free sessions to beginners and returning tennis players. Consumers can find these free sessions, and more, at PlayTennis.com.
Do you know an outstanding tennis facility in your local area—one with great courts, a great design, impressive construction and excellent tennis programs. Nominate it for a USTA Outstanding Facility Award, which is a great way for a facility to receive local and national recognition, and to help in fund-raising goals.
To help tennis providers manage and grow their businesses, the Tennis Industry Association is partnering with technology development companies that offer “software as a service” (SaaS). The newest partnership is with MyTennisLessons.com (MTL), an online marketplace for tennis lessons that connects tennis instructors with students across the country.
This May, hundreds of tennis facilities and certified teaching professionals across the country will be offering new and returning players an opportunity to get into the game for free during the Try Tennis Free promotion. It's not too late for you to sign up as a participating location - click here to register.
The inaugural Tennis Owners & Managers Conference (T.O.M. Conference), presented by the Tennis Industry Association April 3-4 in Charleston, S.C., brought together leading experts in club and facility management and programming to provide practical information and key “takeaways” to help tennis facility owners and managers become more competitive and profitable.
Facilities and certified teaching pros are being encouraged to get behind the “Try Tennis for Free” promotion. Beginning in May, tennis facilities and pros will offer beginning and returning players the chance to try tennis for free, so they get a foot in the door—and onto the courts—and get hooked on the sport.
The United States Tennis Association (USTA) today announced the launch of an educational curriculum program, “Coach Youth Tennis,” to improve the quality and standards of teaching tennis to kids and enhance the long-term development of children in the sport. The program consists of a series of online courses and a hands-on workshop introducing participants to the fundamentals required for success in working with children ages 10 and under.
Virgil Christian, the director of market development for the U.S. Tennis Association (USTA), has been named “Person of the Year” for 2013 by Tennis Industry magazine in the publication’s January 2014 issue. Christian led off the magazine’s 13th annual “Champions of Tennis Awards,” which honors people, businesses and organizations dedicated to improving the sport and business of tennis.
In March, the USTA and the tennis industry will host USTA Tennis Play Events in celebration of World Tennis Day on March 3. Tennis Play Events are designed to introduce kids to tennis and provide a platform to register children for spring programs. Sports industry studies have shown that an early, positive experience in sports creates a lifelong commitment to an active lifestyle.