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T.O.M. Conference Attracts High-Powered Speakers and Presenters

Experts from all segments of tennis facility and club management continue to sign-on to present at the 2016 Tennis Owners & Managers (T.O.M.) Conference, which will be March 23-25 in Miami during the Miami Open pro tournament. The event will be held at the Downtown Miami Hilton on Biscayne Blvd.

Tennis Providers: Get Involved Now for ‘Rally the Family’

Tennis providers can sign up now at RallyTheFamily.com to participate in the industry-wide “Rally the Family” campaign to increase tennis activity and interest in the sport. Rally the Family focuses on tennis for all ages, using lower compression Red, Orange and Green balls, shorter courts, shorter racquets and modified scoring.

'Rally the Family' Tennis Campaign Update

This November and December, the USTA is spearheading the testing of “Rally the Family” messaging in selected markets across the country. The nationwide campaign is scheduled to roll out to consumers in March. Rally the Family focuses on tennis for all ages, using lower compression Red, Orange and Green tennis balls, shorter courts, shorter racquets and modified scoring, along with a focus on family spending time together in fun and healthy activities.

Wearable Technology Tops List of 2016 Top Fitness Trends

As we get closer to the end of 2015 and start getting ready for 2016, change is in the air for the world of fitness.  While recent participation studies by the Sports & Fitness Industry Association (SFIA) indicate that the top five fitness pursuits in the U.S. are (1) walking for fitness, (2) running/jogging, (3) using a treadmill, (4) working out with free (hand) weights, and (5) using a stationary bike, there are some significant trends in fitness which are having a big impact on our approach to staying in shape.

PHIT America Teams With Tennis Industry to Promote Physical Activity

The tennis industry and PHIT America are combining efforts to help promote the sport of tennis and increase physical activity throughout the country. Tennis facilities, tournaments, organizations, CTAs, teaching pros, etc. will soon be able to designate PHIT America as an official charity for their local tournaments and events.

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