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Facility Owners & Managers: Don’t Miss the 2016 T.O.M. Conference

Reserve your spot for the 2016 Tennis Owners and Managers (T.O.M.) Conference, which will be March 23-25 at the Downtown Miami Hilton during the Miami Open. This third annual TIA conference will bring together leading experts in facility management, programming and other key areas to provide vital information to grow tennis businesses and bring in more tennis players, including Dr. Jack Groppel, Cliff Drysdale, Gigi Fernandez, Dr. Gerry Faust, Emilio Sanchez, Jim Baugh, Doug Cash, Greg Lappin and many more.

State of the Industry Forum March 23 in Miami

Reserve your spot now for the 2016 TIA State of the Industry Forum, which will be held in Miami on March 23, in conjunction with the Tennis Owners & Managers (T.O.M. Conference). The Forum is free to the industry to attend and will run from 10 to 11:45 a.m. in the Symphony Ballroom of the Downtown Miami Hilton on Biscayne Blvd. The event is being held during the Miami Open professional tennis tournament.

'Rally the Family' Tennis Campaign Update

This November and December, the USTA is spearheading the testing of “Rally the Family” messaging in selected markets across the country. The nationwide campaign is scheduled to roll out to consumers in March. Rally the Family focuses on tennis for all ages, using lower compression Red, Orange and Green tennis balls, shorter courts, shorter racquets and modified scoring, along with a focus on family spending time together in fun and healthy activities.

Registration Now Open for 2016 T.O.M. Conference in Miami

Registration is now open for the 2016 Tennis Owners & Managers (T.O.M.) Conference, which will be March 23-25 in Miami during the Miami Open pro tournament. To register for the conference, and to take advantage of a discounted rate at the Hilton Downtown Miami and tickets for conference attendees to the Miami Open, visit TheTomConference.com.

Q3 ‘Bumpy’ for Equipment, But Some Optimistic Signs

The third quarter of 2015 was bumpy for the tennis marketplace overall, with only strings and ROG tennis balls growing in wholesale shipments. Racquet unit shipments continue to lag, although pro/specialty retailers showed minor growth in racquet unit sales. However, there appears to be some early signs of overcoming the rust from issues in the greater shipment environment that nagged the industry in 2014 and continued into 2015.

TIA Conducting Annual Tennis Facility, Business and Retail Census

Verifying your facility, business and retail information for the industry’s annual census is an important activity of the TIA to keep current information on courts, program, retail and more. A “snapshot” of information was delivered to industry inboxes this week. For providers of programs, the information helps supply consumer search websites including PlayTennis.com, YouthTennis.com, CardioTennis.com and more.

‘Rally the Family’ Campaign Prep Under Way for Spring Consumer Launch

Plans for “Rally the Family,” a new industry-wide campaign announced during the US Open that is designed to bring more players into the sport of tennis, continue to be refined in preparation for testing in select markets this fall and winter. The new family tennis initiative is expected to be rolled out to consumers in March.

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2016 T.O.M. Conference Topics Focus on Growing Profits

The agenda for the 2016 Tennis Owners & Managers (T.O.M.) Conference, which will take place March 23-25 in Miami, includes topics focused on growing revenue for clubs and facilities. The third annual T.O.M. Conference, presented by the TIA, will bring together industry leaders and top experts in the field of facility operations and management. The event will include a separate session on the State of the Tennis Industry.

Participate in ‘Small Business Saturday’ And Encourage Consumers to ‘Shop Small’

In support of small businesses throughout the country, the sixth annual Small Business Saturday will be Nov. 28. Founded by American Express® in 2010, Small Business Saturday® is held on the Saturday following Thanksgiving and celebrates the small businesses that help support their neighborhoods and boost the local economy. Tennis shops and facilities are encouraged to sign up for Small Business Saturday by visiting www.shopsmall.com.

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