he national Tennis Health & Wellness Task Force, comprised of top doctors and sports medicine experts, is putting together public service messages about the health, fitness, wellness and life benefits of tennis, and recently came out with its “Top 10 Reasons to Play Tennis.”

30Fifteen, a women’s tennis apparel brand and manufacturer, has joined the Tennis Industry Association as a new Supporting Partner.

What happens when a post-doctoral engineering researcher becomes an avid tennis player? You get creative, innovative ideas on how to make the game of tennis better and more enjoyable for everyone.

To help tennis providers manage and grow their businesses, the Tennis Industry Association is identifying viable technology development companies that offer “software as a service” (SaaS). The newest partnership is with Playven, which is a unique online tennis court marketplace and club management tool that helps tennis providers reach more players and grow their business. Using the Playven app, tennis players can easily find and book the nearest available courts at any facility.

Visionaries with new, innovative products, software or services designed to grow the sport of tennis with consumers and fans can submit their pitch in the “NYC-2017 Tennis Industry Innovation Challenge." This unique competition will take place at the 10th Annual TIA Tennis Forum, which will be held in New York City on Aug. 28, the first day of play at the US Open.

Among the bright spots in the most recent tennis participation data is an increase in the number of youth players and an increase in the number of Cardio Tennis players, according to the latest study from the Physical Activity Council (PAC).

The Tennis Industry Association will soon publish the seventh edition of its annual State of the Industry report, which analyzes data from the previous year collected through the nearly 70 TIA surveys and research studies.

The TIA’s Spring/Summer Webinar Learning Series will include educational webinars that touch on many segments of the tennis industry. A number of the webinar topics for this series have been adapted from presentations at the Tennis Owners & Managers Conference that was held in Orlando, Fla., this past March. Last year’s Webinar Learning Series, which also followed the TOM Conference, generated nearly 1,500 registrations in the first three months.

The 10th Annual TIA Tennis Forum will take place in New York City on Monday morning, Aug. 28, the first day of play at the 2017 US Open. The Forum will be at a new location—the Intercontinental New York Barclay, the official hotel of the ATP Tour, at Lexington Avenue and 49th Street in New York City.

The fourth annual Tennis Owners & Managers (TOM) Conference attracted more than 250 tennis facility owners, managers and others in the industry, from 30 states and seven countries. The TOM Conference was presented by the Tennis Industry Association (TIA) and held at the Rosen Shingle Creek resort in Orlando, Fla., March 27-29.