Every two years the Tennis Industry Association releases its Cost of Doing Business Study for Tennis Retailers, providing this segment with key performance indicator benchmarks and other industry averages. Retailers who utilize the report have the opportunity to see where they are performing well against the rest of the retail landscape, as well as identify areas in which they may be able to improve their operations. This year's report is slated for an early March release and will available to Associate TIA Members and above.
According to a recent survey conducted by the National Retail Federation, over 70% of Americans are planning to adjust their spending due to the recent expiration of the payroll taxcut holiday. The taxcut holiday expiration will impact consumers take home pay by roughly 2%. For the average household income earning $50,000, that's a direct impact of $1,000 a year, and even more in households with higher annual incomes.
To help promote Tennis Night in America to retailers and the industry, we’re mailing BNP Paribas Showdown posters and copies of the “Parent’s Guide to Tennis” to tennis providers, especially in the metro NYC area, NJ and Connecticut. We encourage you to position the posters in high-traffic areas of your shop and consider offering a tie-in promotion with Tennis Night in America. The “Parent's Guide to Tennis” is a great tool to help inform parents of the 2012 rule change for 10 and Under Tennis and explain the benefits of starting kids off with the right sized equipment on smaller courts.
In each issue of RSI Magazine the TIA releases a "retail tip," to help provide tennis retailers with insight into how to make their businesses more productive, efficient, and profitable. Now, retailers can download the TIA Retail Tips Booklet, which collects all of the previous articles into a single document for quick and easy access to these great resources.
Are you ready for March 4? That’s an important day for tennis and for this industry. Here in the U.S., March 4 is “Tennis Night in America,” and across the globe, it’s “World Tennis Day.”
Washington, January 28, 2013 – The National Retail Federation released its 2013 economic forecast today, projecting retail industry sales (which exclude automobiles, gas stations, and restaurants) will increase 3.4 percent*, slightly less than the preliminary 4.2 percent growth seen in 2012. The subdued forecast comes on the heels of a holiday season that went head-to-head with Washington’s political wrangling over fiscal concerns, shifting consumers’ spending plans downward. In the end, holiday sales in 2012 grew 3.0 percent.
Having grown up and played tennis in the Pittsburg area, Kent Johnson was aware that there had never been much of a tennis retail presence. As a teaching pro, during lessons, people would ask him where there could buy tennis equipment locally. So Johnson decided to open Tennis Town, which occupies a 1,300-square-foot space in the Pittsburg suburbs.
Planning to grow your business and make money…can actually be fun! We are optimistic about the future of specialty tennis retailers in the U.S. This may seem odd considering we have pointed out in TIA Webinars the fact that retailing in America is in the midst of profound changes, and some industry observers are predicting that by 2020, half of all retail stores in the U.S. today will be gone.
In today’s highly competitive retail environment, with consumers controlling who stays in business and who doesn’t, it’s crucial that you have a firm understanding of the strengths and weaknesses of your specialty tennis retail business.
The authors of Nine Shift–Work, Life and Education in the 21st Century warn in their “Second Decade Predictions for the 21st Century” that the “number of retail stores declines by 50% (half) by 2020.” We clearly see this already happening across many different retail segments; just look at the empty retail spaces you probably have in your own communities. (You can learn more about “Nine Shift” at www.nineshift.com.)
Solid consumer spending in the month of December helped retailers finish the year with a healthy holiday shopping season, however economic uncertainties sent a cautious consumer to the stores.
According to the National Retail Federation, the world’s largest retail trade association, December retail sales (excluding automobiles, gas stations and restaurants) increased 0.8 percent seasonally adjusted from November and increased 2.1 percent unadjusted year-over-year.