The Tennis Industry Association will be launching a new online industry resource, the TIA Business Directory, designed to help quickly locate products, services, and information tennis industry professionals and tennis players seek. You can access the TIA Business Directory at TennisIndustry.org soon.
The 2014 Tennis Teachers Conference will be Aug. 22 to 25 at the Grand Hyatt New York. The event brings together the leading tennis teaching professionals and coaches in the industry to share best practices, and will include a series of interactive on-court sessions and presentations. This year, the USPTA will join the USTA in hosting the TTC.
As the summer tennis season heats up in North America with the Emirates Airline US Open Series, visitors to PlayTennis.com have a chance to win tickets to one of the world's largest annual sporting events, the US Open Tennis Championships.
The Tennis Industry Association presented the inaugural Tennis Media Award to Chuck McGill, the sports editor for the Charleston (W.Va.) Daily Mail, during the 55th Annual Awards Weekend of the National Sportscasters and Sportswriters Association, held in Salisbury, N.C., June 7-9. The TIA also held a Cardio Tennis “Triples” Tournament for NSSA members on the clay courts of the Country Club of Salisbury, led by Cardio Tennis Manager Michele Krause.
Mylan World TeamTennis and ESPN have agreed to a multiyear deal to air the Mylan WTT Finals live on ESPN2 and broadcast more than 60 hours of programming annually on ESPN3.
Visit Orlando, the official tourism association for Orlando, Fla., teamed up with the USTA on June 13 to announce a major new partnership. Visit Orlando has been named the exclusive global tourism partner of the US Open. In addition to receiving on-court exposure at the US Open, Visit Orlando will also be able to engage with the more than 700,000 consumers attending the storied national tennis championships.
After a successful Future of Tennis Summit and Tennis and Owners and Managers Conference (T.O.M. Conference) in 2014, the TIA will be returning to Indian Wells, CA in March of 2015 to host similar meetings as a part of its efforts to provide the industry with opportunities to gather and share ideas on growing the business of tennis.
The 2014 US Open will feature a college tennis competition for the first time ever in 2014, inviting top American college players to compete in the inaugural American Collegiate Invitational Sept. 4-6 at the USTA Billie Jean King National Tennis Center in Flushing, N.Y.
In May, hundreds of tennis facilities and teaching pros joined the “Try Tennis for Free” campaign that was driven through PlayTennis.com and designed to get more consumers into the game. Now, that successful campaign will be offered again in September.
The TIA Board of Directors will meet on Monday, Aug. 25, in New York City to review efforts to grow the sport and industry, and to identify areas for enhanced collaboration. The next day, the TIA will meet with retailers and manufacturers to hear about industry research that takes an in-depth look at the marketplace. The USTA also will be on hand to discuss upcoming promotions and efforts together with the TIA and industry partners to drive tennis participation and the tennis economy.