On the heels of a major study by the Physical Activity Council (PAC) that shows 80 million Americans remain inactive, the tennis industry has unified behind a “Try Tennis for Free” campaign to get Americans of all ages moving and playing tennis. By visiting PlayTennis.com, consumers can find facilities and teaching pros that offer free sessions for beginners and returning tennis players.
The country’s two main professional tennis-teaching organizations are supporting a new, industry-wide effort to get Americans to “Try Tennis for Free,” by urging their thousands of certified tennis teachers to offer free sessions to beginners and returning tennis players. Consumers can find these free sessions, and more, at PlayTennis.com.
Do you know an outstanding tennis facility in your local area—one with great courts, a great design, impressive construction and excellent tennis programs. Nominate it for a USTA Outstanding Facility Award, which is a great way for a facility to receive local and national recognition, and to help in fund-raising goals.
Recent sports industry research shows that more than 15 million non-tennis players are interested in playing tennis, and another 13 million Americans “consider themselves” tennis players, even though they didn’t play the sport in the previous year. With the latest initiative by the tennis industry, these 28 million Americans are able to get into the game, or back into the game, for free.
The United States Tennis Association (USTA) today announced its plans to create the new home for American tennis, a state-of-the-art facility at Lake Nona area in Orlando, Fla., that will enhance the sport at every level. The 100-plus court tennis center, which will house the USTA’s Community Tennis and Player Development divisions, will be divided into dedicated areas that will focus on the complete tennis pathway – from the youngest players, to recreational players, to collegians, to future professional players, and to professional tour level players. The target completion date is the fourth quarter of 2016.
According to the most recent study from the Physical Activity Council (PAC), 80.2 million Americans age 6 and up, or 27.6%, were physically inactive in 2013. This is a decrease of 0.4% from 2012 where 80.4 million, or 28%, of the population were inactive.
As more Americans look to stay active and healthy in a fun, social environment, the tennis industry is coming together to offer a way to get into "the sport for a lifetime" for free. By visiting PlayTennis.com throughout the month of May, consumers can find tennis facilities and teaching professionals in their areas offering "Try Tennis for Free" events for beginners and returning tennis players.
One of the most complete websites dedicated to healthy activity is PlayTennis.com, which helps tennis players and non-players alike get into the game and find programs, lessons, partners, equipment, and much more. And importantly, the most recent independent sports participation research shows that more people are getting out on the tennis courts.
Chuck McGill, the sports editor for the Charleston (W.Va.) Daily Mail, is the winner of the inaugural Tennis Media Award, presented by the Tennis Industry Association (TIA) in conjunction with the National Sportscasters and Sportswriters Association (NSSA). McGill will be recognized at the NSSA’s 55th annual NSSA Awards Weekend in Salisbury, N.C., June 7-9.
To help tennis providers manage and grow their businesses, the Tennis Industry Association is partnering with technology development companies that offer “software as a service” (SaaS). The newest partnership is with MyTennisLessons.com (MTL), an online marketplace for tennis lessons that connects tennis instructors with students across the country.