The industry is working together with the U.S. Paddle Tennis Association, which has rebranded its organization to “POP Tennis,” mirroring rules and court sizes adopted by the USTA and ITF.
The 2016 State of the Industry report is available from the TIA and outlines key research to help tennis industry businesses and organizations. The TIA produces more than 70 annual research reports, and the State of the Industry analyzes this data to determine where this industry has been, where it is now, and where it is going.
The tennis industry and PHIT America are joining forces to promote the sport of tennis and increase physical activity throughout the country. The TIA is encouraging any group that holds tennis events to designate PHIT KIDS as their designated charity to help increase awareness of efforts under way at PHIT America.
With summer approaching, and International Coaches Week upon us, this is a great time to grow your business and bring tennis to a new generation of youngsters.
Looking to increase your business and promote tennis in your local area? Visit RallyTheFamily.com to find out how key, collaborative programs can help grow this sport.
The number of people playing tennis in the U.S. and the number of tennis “play occasions” increased in 2015, according to the latest figures released by the Tennis Industry Association (TIA) and U.S. Tennis Association (USTA), which were part of the Physical Activity Council (PAC) Annual Participation Study.
Tennis participation for 2015 was generally stable, showing slight increases overall. Year-end stats for tennis equipment shipments and sales, however, were mixed.
How can you increase your business and promote tennis in your local area? By signing up now to participate in the industry-wide Rally the Family campaign, where you can take advantage of free promotional and marketing material that will drive consumers—and families—to your courts and programs.
POP Tennis, which recently adopted play on 36-foot and 60-foot courts using Red, Orange, and Green tennis balls, was demonstrated on-court at the PTR Symposium in February in Hilton Head. The sport will be demonstrated during the Tennis Owners & Managers Conference in Miami March 23-25, and in April, four Chicago-area Midtown clubs will hold POP Tennis pilot programs.
Tennis club and facility owners and managers, join your peers at the third annual Tennis Owners & Managers (T.O.M.) Conference, to be held March 23-25 at the Hilton Miami Downtown. The event will take place during the 2016 Miami Open pro tennis tournament. To register, visit TheTOMConference.com.