The number of people playing tennis in the U.S. and the number of tennis “play occasions” increased in 2015, according to the latest figures released by the Tennis Industry Association (TIA) and U.S. Tennis Association (USTA), which were part of the Physical Activity Council (PAC) Annual Participation Study.
Tennis participation for 2015 was generally stable, showing slight increases overall. Year-end stats for tennis equipment shipments and sales, however, were mixed.
More than 300 tennis industry leaders, who gathered recently at the 2016 State of the Tennis Industry Forum held in Miami, heard about the future of the sport, including key information and statistics that pointed out the challenges and opportunities tennis faces today.
The ninth Annual TIA Tennis Forum will be Monday morning, Aug. 29, at the Grand Hyatt New York City (42nd Street and Lexington Avenue), which is the first day of play at the 2016 US Open.
QLIPP™, the “Ultimate Tennis Performance Sensor,” has joined the Tennis Industry Association. QLIPP is a tennis sensor that fits any racquet like a dampener and tells the player the quality of his or her tennis stroke in real time. As a new Tech Partner of the TIA, QLIPP™ empowers players with technology that can be used to enhance and expand the tennis-playing experience.
The tennis industry will come together on March 23 in Miami for the 2016 State of the Industry Forum. The event, which will be held at the Hilton Miami Downtown, will run from 10 to 11:30 a.m. Prior to the start of the State of the Industry Forum, a “Tennis Tech Fair & Resource Center” will open at 9 a.m. and offer the opportunity to learn about key new trends and products in the marketplace.
Cardio Tennis played to full courts at the PTR Symposium in February and at a key Cardio Tennis Training Course held after the PTR event on Hilton Head Island, S.C.
How can you increase your business and promote tennis in your local area? By signing up now to participate in the industry-wide Rally the Family campaign, where you can take advantage of free promotional and marketing material that will drive consumers—and families—to your courts and programs.
POP Tennis, which recently adopted play on 36-foot and 60-foot courts using Red, Orange, and Green tennis balls, was demonstrated on-court at the PTR Symposium in February in Hilton Head. The sport will be demonstrated during the Tennis Owners & Managers Conference in Miami March 23-25, and in April, four Chicago-area Midtown clubs will hold POP Tennis pilot programs.
Make plans now to attend the 2016 TIA State of the Industry Forum, which will be March 23 in Miami, in conjunction with the Tennis Owners & Managers (T.O.M.) Conference. The Forum will run from 10 to 11:30 a.m. at the Hilton Miami Downtown and is free to the industry to attend. The event is being held during the Miami Open professional tennis tournament.