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Industry Gains Significant Business Media Exposure During US Open

As the US Open unfolded in Flushing Meadows, N.Y., media interest in the business of tennis was high as representatives from the TIA, including President Greg Mason and others, took to networks such as Fox News, Bloomberg, and CNBC to discuss the growth of the game. Also coming across the media wire was the excitement generated for the tennis industry with The Tennis Show 2014, an event produced by the TIA and held in conjunction with the Tennis Teacher's Conference at the Grand Hyatt New York.

TIA & NSSA Offer Second Annual ‘Tennis Media Award’

The TIA and the National Sportscasters and Sportswriters Association (NSSA) are again working together to help bring to light the many great stories about tennis—those who play, teach, organize, sponsor and promote the game. The TIA will present the Second Annual “Tennis Media Award” to an NSSA member (either a sportswriter or sportscaster) who produces a story  judged to be the most informative, interesting, and compelling about the sport of tennis or those involved in the sport.

Tech Companies Serve Up Cutting-Edge Products and Services at The Tennis Show 2014

When The Tennis Show opened on Aug. 24 in New York City, the day before play begins at the 2014 US Open, technology that is helping the sport to grow was a key player. From racquets and devices designed to track and improve a player’s tennis strokes, to cutting-edge match and player analysis systems, to software designed to match up players, find instructors, or help businesses run more efficiently, tech companies are finding a welcoming home in the sport of tennis.

'Try Tennis for Free' Offers New and Returning Players Opportunity to Get into Tennis In September

Throughout September, new and returning tennis players will have the opportunity to hit the courts for free during the industry-supported "Try Tennis for Free" campaign. The effort, managed by the Tennis Industry Association (TIA), is being driven through the PlayTennis.com website, where consumers can quickly and easily find participating facilities and tennis coaches.

The Tennis Show 2014 Celebrates the Business of Tennis

More than 1,000 tennis industry leaders, executives and professionals gathered at The Tennis Show 2014 recently in New York City to celebrate the business of tennis. Held on the eve of the US Open, The Tennis Show was produced by the Tennis Industry Association (TIA) and included the TIA Tennis Forum, the Tennis Industry Hall of Fame Induction, and 54 companies displaying their latest products and services.

Free Play Events Emphasize Family

With an emphasis on reaching and connecting with families, and in celebration of Nickelodeon’s Worldwide Day of Play, the USTA is offering a gift-card incentive for tennis providers who sign up to offer a Free Tennis Play Event for the month of September. Providers should go to YouthTennis.com/Host or call 800-990-8772. The promotion ends Sept. 30.

Save the Dates for the 2015 Tennis Summit and Tennis Owners & Managers Conference

After a successful Future of Tennis Summit and Tennis Owners & Managers Conference (T.O.M. Conference) in 2014, the Tennis Industry Association (TIA) will return to Indian Wells, Calif., in March 2015 to host similar meetings as a part of its efforts to provide the industry with opportunities to gather and share ideas on growing frequent players and the business of tennis.

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