With an emphasis on reaching and connecting with families, and in celebration of Nickelodeon’s Worldwide Day of Play, the USTA is offering a gift-card incentive for tennis providers who sign up to offer a Free Tennis Play Event for the month of September. Providers should go to YouthTennis.com/Host or call 800-990-8772. The promotion ends Sept. 30.
After a successful Future of Tennis Summit and Tennis Owners & Managers Conference (T.O.M. Conference) in 2014, the Tennis Industry Association (TIA) will return to Indian Wells, Calif., in March 2015 to host similar meetings as a part of its efforts to provide the industry with opportunities to gather and share ideas on growing frequent players and the business of tennis.
Longtime tennis industry veteran and industry pioneer Jim Baugh will become the ninth inductee into the Tennis Industry Hall of Fame on Sunday, Aug. 24, 2014, during the TIA Tennis Forum and Tennis Show at the Grand Hyatt in New York City.
Throughout September, new and returning tennis players will have the opportunity to hit the courts for free during the industry-supported "Try Tennis for Free" campaign. The effort, managed by the Tennis Industry Association (TIA), is being driven through the PlayTennis.com website, where consumers can quickly and easily find participating facilities and tennis coaches. The September campaign builds on the success of the industry's previous "Try Tennis for Free" campaign, which was held during the month of May. Providers who want to sign up to participate in Try Tennis Free this September can do so by clicking here.
Can’t make it to New York for The Tennis Show on Aug. 24? You can still experience all the excitement of the tennis industry through The Tennis Show Virtual Event Bag. Dozens of tennis companies and organizations have already added a special offer to The Tennis Show Virtual Event Bag, and more continue to sign up.
Since its relaunch last year by the Tennis Industry Association (TIA), PlayTennis.com continues to evolve in its ability to connect current and new players to the sport. The free, interactive website is accessible on all digital platforms—computers, tablets, and mobile phones— and allows beginners and tennis players of any ability level to find tennis programs, courts, partners, teaching professionals, retailers, gear, leagues, tournaments and instructional content.
More than 1.54 million Americans took to the tennis courts last year to participate in the popular and growing Cardio Tennis program, according to the Physical Activity Council (PAC) 2014 Participation Report.
All of the major tennis manufacturers, along with dozens of other companies and organizations, will show off their newest tennis technology, gear, apparel, equipment and services at the 2014 Tennis Show—the largest industry-only gathering for the tennis trade. The Tennis Show and TIA Tennis Forum will be on Aug. 24 at the Grand Hyatt in New York City.
Tennis is the only traditional participation sport to be ranked in the Top 10 in terms of participation growth, out of nearly 120 sports and activities surveyed in the recently released Physical Activity Council (PAC) 2014 Participation Report. In the U.S., tennis grew by 658,000 players, or 4%, in the last year, to bring total tennis participation to 17.68 million players, according to PAC data.
PHIT America is pleased to report that there is progress to report in Washington, D.C. on pro-physical activity legislation. The Personal Health Investment Today (PHIT) Act has a ‘score,’ which is necessary for any federal legislation which impacts taxation. The Congressional Budget Office has given the PHIT Act (H.R. 956) a ‘score’ of just more than $2.5 billion, over a ten-year period.