Since its relaunch last year by the Tennis Industry Association (TIA), PlayTennis.com continues to evolve in its ability to connect current and new players to the sport. The free, interactive website is accessible on all digital platforms—computers, tablets, and mobile phones— and allows beginners and tennis players of any ability level to find tennis programs, courts, partners, teaching professionals, retailers, gear, leagues, tournaments and instructional content.
More than 1.54 million Americans took to the tennis courts last year to participate in the popular and growing Cardio Tennis program, according to the Physical Activity Council (PAC) 2014 Participation Report.
All of the major tennis manufacturers, along with dozens of other companies and organizations, will show off their newest tennis technology, gear, apparel, equipment and services at the 2014 Tennis Show—the largest industry-only gathering for the tennis trade. The Tennis Show and TIA Tennis Forum will be on Aug. 24 at the Grand Hyatt in New York City.
Tennis is the only traditional participation sport to be ranked in the Top 10 in terms of participation growth, out of nearly 120 sports and activities surveyed in the recently released Physical Activity Council (PAC) 2014 Participation Report. In the U.S., tennis grew by 658,000 players, or 4%, in the last year, to bring total tennis participation to 17.68 million players, according to PAC data.
PHIT America is pleased to report that there is progress to report in Washington, D.C. on pro-physical activity legislation. The Personal Health Investment Today (PHIT) Act has a ‘score,’ which is necessary for any federal legislation which impacts taxation. The Congressional Budget Office has given the PHIT Act (H.R. 956) a ‘score’ of just more than $2.5 billion, over a ten-year period.
This coming September tennis facilities and coaches from across the country will be encouraging new players to get into the game with the "Try Tennis for Free" campaign. This promotion is a continuation of the successful joint efforts of the TIA, USPTA's Tennis Across America, and the PTR this past May.
More than fifty tennis businesses and organizations from across the country and many with an international presence will be on hand as exhibitors for The Tennis Show 2014, set for Sunday, Aug. 24, at the Grand Hyatt New York.
With tennis season now in high gear across most parts of the country, tennis businesses are hiring! Since its redesign that launched earlier in 2014, CareersInTennis.com has received more than 30,000 views of job listings posted on the site.
The Tennis Industry Association will be launching a new online industry resource, the TIA Business Directory, designed to help quickly locate products, services, and information tennis industry professionals and tennis players seek. You can access the TIA Business Directory at TennisIndustry.org soon.
The Tennis Industry Association presented the inaugural Tennis Media Award to Chuck McGill, the sports editor for the Charleston (W.Va.) Daily Mail, during the 55th Annual Awards Weekend of the National Sportscasters and Sportswriters Association, held in Salisbury, N.C., June 7-9. The TIA also held a Cardio Tennis “Triples” Tournament for NSSA members on the clay courts of the Country Club of Salisbury, led by Cardio Tennis Manager Michele Krause.