To help promote Tennis Night in America to retailers and the industry, we’re mailing BNP Paribas Showdown posters and copies of the “Parent’s Guide to Tennis” to tennis providers, especially in the metro NYC area, NJ and Connecticut. We encourage you to position the posters in high-traffic areas of your shop and consider offering a tie-in promotion with Tennis Night in America. The “Parent's Guide to Tennis” is a great tool to help inform parents of the 2012 rule change for 10 and Under Tennis and explain the benefits of starting kids off with the right sized equipment on smaller courts.
As the tennis industry's focus on growing youth tenniscontinues to expand across all segments, key performance indicators for the youth initiative show positive signs of growth. The USTA produces a monthly 10 and Under Tennis "Dashboard" that helps track key performance indicators, such as red, orange and green ball sales (tracked by TIA Census Reports), new youth-sized courts installed, and more. For 2012, many of the categories greatly exceeded 2012 goals.
Tennis providers, boost your business by hosting a Tennis Festival in the month of March, designed to get kids active and excited about tennis. Tennis Festivals are a way for tennis facilities, parks, and municipalities to introduce tennis to kids and provide a platform to register children for spring and summer programs. The events provide an opportunity for kids to experience a variety of tennis activities and games designed for all ages and skill levels.
Are you ready for March 4? That’s an important day for tennis and for this industry. Here in the U.S., March 4 is “Tennis Night in America,” and across the globe, it’s “World Tennis Day.”
The International Tennis Federation recently launched a promotional video for its new "Tennis Xpress" program, which is geared at getting adults into the game of tennis by utilizing the slower orange and green tennis balls. The use of these balls has been made popular by the Tennis10s program internationally and 10 and Under Tennis in the United States.
In 2012, more than 2,000 youth tennis events took place across the country, giving tennis organizers the opportunity to showcase youth programs while attracting new players. This March, invite parents to participate and experience first-hand how tennis is now sized right for age and ability. Be one of the first 1,200 registered tennis festivals and receive an event pack including a YouthTennis.com banner and giveaway items for event attendees. As a host your facility will receive:
March 4, 2013, will be an important day for tennis and the tennis industry across the globe. Some of the greatest champions in the game will take to the court during the BNP Paribas Showdowns in New York City and Hong Kong for a night of exciting tennis. The Showdown in NY will kick off the USTA's "Tennis Night in America," and StarGames Inc, the producers of the BNP Paribas Showdowns, has partnered with the International Tennis Federation to designate March 4 as "World Tennis Day" across the globe.
New York, NY (January 3, 2013) – The BNP Paribas Showdown brings tennis back to Madison Square Garden for the sixth time on March 4 featuring Grand Slam champions Serena Williams, Victoria Azarenka, Juan Martin del Potro and Rafael Nadal. Once again, the event will headline a full day of nationwide activities as part of Tennis Night in America, but in 2013, the BNP Paribas Showdown will also be part of a global tennis participation effort on the inaugural World Tennis Day.
This past year has seen exciting developments in the Cardio Tennis program. New technologies and tools have been added to the program offering to help tennis businesses create even more revenue, as well as welcome more people to tennis. Hundreds of new coaches, both in the United States and globally have attended training courses to become Licensed Cardio Tennis professionals. As we look back on our progress for 2012 we are pleased with the growth in the program in other countries and at home, yet we realize there are many opportunities to further enhance Cardio Tennis and we will continue to work on building upon the successes of the past seven years.
This past year was very successful year in terms of training new coaches to deliver the Cardio Tennis program. Hundreds of tennis coaches, both in the US and abroad, attended Cardio Tennis training courses in 2012. To keep the momentum going, ensure quality control and safety, and to continue growth of the program throughout the various regions of the US and the world, a robust schedule of training courses is being developed for 2013. Certified teaching professionals who attended a Cardio Tennis Training workshop also receive CEU's from the PTR and MAP Points from the USPTA. Upon completion of the course will be a licensed cardio tennis professional.