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New Study Finds Racquet Sports May Best Protect Against Early Death

A just-released study suggest that regularly playing racquet sports such as tennis can help stave off death, while sports such as soccer and running may not help people live longer. The study of more than 80,000 people by Oxford University and researchers in Finland and Australia indicated people who played racquet sports regularly were least likely to die over the nine-year study period, reducing their individual risk by 47 percent compared to people who did not exercise.

Federer Tops Forbes 'Fab 40' Sports Brand List

Roger Federer is No. 1 in the “athlete” category of the Forbes “Fab 40,” which picks the most valuable sports brands in four categories:  athletes, teams, businesses and sporting events. Federer’s “current brand value,” according to Forbes, is $36 million. The Swiss champ earns $60 million in endorsements.

WTA to Launch New Digital and Social Platform

WTA CEO Steve Simon announced the launch of WTA Networks, a new digital media and marketing division that will deliver tennis fans with the highest-quality, on and off-the-court content available anywhere. WTA Networks will completely revamp the WTA’s owned and controlled channels, wtatennis.com and branded social channels. The new digital and social content platform, creative look and feel and enhanced user experience will launch on Jan. 1 at www.wtatennis.com and via a mobile app for Apple and Android smartphones and tablets.

Retail Expert Dan O’Connor Leads Industry Roundtable

Top retail expert Dan O’Connor, the founder and CEO of RetailNet Group (RNG), spoke to tennis retailers, manufacturers and others in the industry at a roundtable sponsored by the TIA. "The business question I get asked all the time is, ‘What’s next?’” O’Connor said. “The fundamentals of retail are shifting in a way that I’ve never experienced. It’s all about the merchandise and execution.”

TIA Tennis Forum Audience Hears from Global, U.S. Execs

More than 300 attendees heard top U.S. and international tennis executives present key industry research, initiatives, issues and challenges at the ninth annual TIA Tennis Forum, held on Aug. 29 in New York City, the first day of play at the 2016 US Open.

Top Global, U.S. Execs To Present at TIA Tennis Forum, Aug. 29

The top officials from the International Tennis Federation (ITF) and U.S. Tennis Association (USTA) will speak to hundreds of industry executives at the ninth annual TIA Tennis Forum, which will be held Monday, Aug. 29, from 8:30 to 10 a.m. at the Grand Hyatt New York City, right before play begins at the 2016 US Open.

Tennis Pioneers Eugene Scott & Eve Kraft To Join Tennis Industry Hall of Fame

Tennis journalist and player Eugene Scott and community tennis pioneer Eve Kraft will be the 2016 inductees into the Tennis Industry Hall of Fame. Both will be inducted posthumously at a ceremony in New York, during the TIA Tennis Forum on Aug. 29. To attend, visit TennisIndustry.org/forum.

Top Tennis Execs to Present Latest Plans, Research at TIA Tennis Forum, Aug. 29

Top tennis executives will present the latest research and share plans for growing this industry at the ninth annual TIA Tennis Forum, which will be Monday, Aug. 29, from 8:30 to 10 a.m. at the Grand Hyatt New York City. The Tennis Forum is free to attend, but space is limited so attendees should register at TennisIndustry.org/forum.

9th Annual TIA Tennis Forum Set for Aug. 29 in New York City

The ninth annual TIA Tennis Forum will be held on Monday, Aug. 29, at the Grand Hyatt New York City, right before play begins at the 2016 US Open. In addition to presenting the latest news and research about the tennis industry, the Forum will include a ceremony honoring the two 2016 inductees into the Tennis Industry Hall of Fame: Eve Kraft and Eugene Scott. Attendees should register at TennisIndustry.org/forum.

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