For the first half of 2013 the TIA has been focused on industry efforts to grow the game and the business of tennis. Under the direction of TIA President Greg Mason—whose two-year term commenced at the beginning of 2013—and our board of directors, we continue to focus our efforts on our key strategic platforms.
The USTA has entered into a comprehensive media partnership with ESPN for the television and digital presentation of the US Open and the Emirates Airline US Open Series. The 11-year agreement will begin in 2015 and extend through the 2025 US Open and provide professional tennis with more than 200 hours of live coverage each summer. Current domestic television agreements for the US Open conclude following the 2014 US Open.
Spirits were high in South Beach on Tuesday as the USTA celebrated the refurbishment and creation of 10,000 youth-sized tennis courts in the United States.
New York, New York – January 30, 2013— After successfully defending her Australian Open title Victoria Azarenka remains atop the World rankings as No. 1 as Rafael Nadal is set to make his first U.S. appearance at the annual BNP Paribas Showdown at Madison Square Garden on Monday, March 4. The upcoming event featuring Azarenka v. Serena Williams and Nadal v. Juan Martin del Potro will headline a full day of nationwide activities as part of Tennis Night in America as well as the inaugural World Tennis Day.
This month, leading sports and fitness industry companies and organizations, as well as other corporate partners, will launch PHIT America, a year-round, educational, advocacy, and social media marketing campaign designed to reach millions of Americans. PHIT America will combat the obesity and sedentary activity crisis -- which is having an adverse effect on health care costs in the U.S. -- by promoting new legislation and grassroots programs that will help get Americans more active, playing more sports, getting fit and becoming healthier.
New York, NY (January 3, 2013) – The BNP Paribas Showdown brings tennis back to Madison Square Garden for the sixth time on March 4 featuring Grand Slam champions Serena Williams, Victoria Azarenka, Juan Martin del Potro and Rafael Nadal. Once again, the event will headline a full day of nationwide activities as part of Tennis Night in America, but in 2013, the BNP Paribas Showdown will also be part of a global tennis participation effort on the inaugural World Tennis Day.
Susan DiBiase, the U.S. director of marketing for tennis company Babolat, has been named “Person of the Year” for 2012 by Racquet Sports Industry magazine in the publication’s January 2013 issue. DiBiase led off the magazine’s 12th annual “Champions of Tennis Awards,” which honors people, businesses and organizations dedicated to improving the sport and business of tennis.
TennisIndustry.org, the central information source for the tennis trade, has recently been redeveloped and relaunched by the Tennis Industry Association. The new website not only focuses on providing specified content for the various segments of the industry, but it also consolidates much of the information that previously resided on ancillary sites hosted by the TIA—making TennisIndustry.org a true "one-stop shop" for industry information.
TennisIndustry.org, the central information source for the tennis trade, has recently been redesigned and is set to launch in mid- to late-November. The new website not only focuses on providing specified content for the various segments of the industry, but it also consolidates much of the information that previously resided on ancillary sites hosted by the TIA—making TennisIndustry.org a true "one-stop shop" for industry information.
Were you unable to attend The Tennis Show 2012 at this year's US Open?
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