The TIA recently released two of its annual market intelligence reports—the Late Season Court Activity Monitor and the TIA Consumer Study, highlighting important trends in the tennis industry in 2014.
Tennis industry executives, legends, pros, coaches and other personalities are confirming their attendance and participation in two key industry events coming up in Indian Wells, Calif., in March—the TIA Tennis Summit (March 17-18), and the Tennis Owners & Managers Conference (March 18-19), both to be held at the Westin Mission Hills Golf Resort & Spa.
The agenda and speaker lineup for the 2015 Tennis Owners & Managers (T.O.M.) Conference, scheduled for March 18-19 in Indian Wells, Calif., continues to take shape as experts in tennis facility management, programming, marketing, personnel, and other areas confirm sessions designed to help facility owners and managers maximize their bottom line. The second annual T.O.M. Conference will be at the Westin Mission Hills Golf Resort & Spa, a few minutes away from the 2015 BNP Paribas Open men’s and women’s tournament taking place at the same time.
Greg Mason has been named president of HEAD USA Racquet Sports. Mason, who previously was vice president of sales and marketing for HEAD USA, also serves at the president of the TIA.
The Tennis Industry Association presented key industry research and information at the USTA’s annual Tennis Development Workshop (TDW), held Nov. 7-9 in Atlanta, Ga. More than 500 tennis providers from around the country attended the TDW, including USTA section and district staff and volunteers, local Community Tennis Association and park & rec personnel, teaching pros and coaches.
“On Court with USPTA,” a series on Tennis Channel, will feature episodes of Cardio Tennis starting on Dec. 7 at 5 p.m. (Eastern). The episodes will include play-based and drill-based activities, including the six components of a Cardio Tennis session.
Plans are quickly falling into place for the 2015 TIA Tennis Summit/2015 Tennis Owners & Managers (T.O.M) Conference, both of which will be held in March in Indian Wells, Calif., at the Westin Mission Hills Golf Resort & Spa, during the BNP Paribas Open pro tournament.
Payment Alliance International (PAI), a leader in electronic payment processing solutions, is the Tennis Industry Association's newest strategic partner, specializing in merchant processing services. Now, TIA member companies, organizations and tennis businesses have access to a full suite of innovative and cost-effective merchant services and solutions.
The newest Supporting Member of the Tennis Industry Association (TIA) is Center Court Marketing of Austin, Texas, which was founded this year as a division of Workhorse Digital and combines 23 years of tennis industry experience with a team of digital and traditional marketing professionals.
In October, TIA Cardio Tennis Manager Michele Krause traveled to Shanghai, where she was invited to be a keynote speaker at the PTR China Symposium, held at the Shangai Racket Club.