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PHIT America Alliance Welcomes Grassroots Influencers

The PHIT America Alliance has created a new category to help support the health and fitness campaign. “Ambassadors” include grassroots influencers such as tennis teaching pros, fitness professionals, retailers, park & rec administrators, P.E. and school teachers or any individual who wants to help spread the word about PHIT America and healthy living.

Senate OKs Marketplace Fairness Act - Bill Moves to House

In a 2012 Dealer Trends Study conducted by the Tennis Industry Association, specialty tennis retailers indicated that competition from online only retailers was their key concern moving forward for their business. Also, in the top 3 of their concerns was the growing issue of "show-rooming," where consumers come into retail stores and interact with retailers to gain their product knowledge, only to leave and complete their purchase through an online dealer. To help level the playing field for brick and mortar retailers to compete with online retailers, Congress introduced the Marketplace Fairness Act of 2013.

Weakened Q1 for Specialty Tennis Retailers

With a decline in the average consumer confidence index from January to March 2013 over the same period of 2012 of nearly 5.5 index points, specialty tennis retailers felt the impact of waning consumer confidence on their sales of tennis racquets.  The average Consumer Confidence Index, which has typically been an economic indicator which helps predict trends and correlations in tennis industry equipment sales, was down to 62.1 in Q1 2013 from 67.5 in 2012. 

Tennis Tune-Up Campaign Gains Industry Support

Recently, the Tennis Industry Association re-launched PlayTennis.com to get more tennis players into the game and progress on the pathway to becoming frequent players. Accompanying the re-launch of the site is the introduction of an all-new industry initiative that is gaining support from retailers, manufacturers, and the USRSA—a "Tennis Tune-Up" campaign.

Marketplace Fairness Act Aims to Level Retail Playing Field

There may be good news soon for brick-and-mortar tennis pro and specialty shops. In March, the U.S. Senate, by a large bi-partisan majority, voted for an amendment to the budget bill that would require all retailers to collect and report sales tax, including online retailers who have been exempt from many state and local taxes.

Senate Bill Gains Traction to Level Playing Field for Brick & Mortar Retailers

Seventy-five U.S. Senators showed their support for the Marketplace Fairness Act of 2013 which would allow local brick-and-mortar retailers to compete more effectively against out-of-state internet sellers.  An amendment summarizing the bill – which was introduced in February – was added to the FY2014 Budget Resolution which is currently being debated on the Senate floor.

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