The tennis industry and PHIT America are combining efforts to help promote the sport of tennis and increase physical activity throughout the country. Tennis facilities, tournaments, organizations, CTAs, teaching pros, etc. will soon be able to designate PHIT America as an official charity for their local tournaments and events.
One of the programs designed to bring adults into the game—and perfect for the Rally the Family campaign—is Play Tennis Fast (PTF), which is designed as six one-hour "Play To Learn” group socials that use low-compression ROG balls and shorter courts to introduce or welcome back adult players to tennis.
The new edition of “Tennis Courts: A Construction & Maintenance Manual” has just been published and is available from the American Sports Builders Association (ASBA), with a special discount offer through the TIA and ASBA
The TIA worked closely with industry partners, USTA, USPTA and PTR to launch a "Try Tennis Free" campaign for May 2015, and then continuing year-round. Industry research shows 65% of players who begin tennis in introductory programming continue with the sport. Facilities and certified tennis professionals were encouraged to sign up at PlayTennis.com and offer a free introductory program, such as a Play Day, Cardio Tennis, etc. to new and returning tennis players.
To help tennis providers manage and grow their businesses, the Tennis Industry Association is working with technology development companies that offer “software as a service” (SaaS). The newest partner is 10sPortal.com, a web-based suite of highly integrated tennis-club management software services.
The Tennis Industry Association has recently updated its comprehensive online industry resource, the TIA Business Directory, designed to help quickly locate products, services, and information that tennis industry professionals and tennis players seek. The TIA Business Directory lists more than 10,000 tennis industry businesses. It can be accessed at TennisIndustry.org by clicking on “Directory.”
Retour Tennis, the maker of the AD-IN Bin for tennis ball recycling, has joined the Tennis Industry Association as a Supporting Member.
Sportsmen’s Tennis and Enrichment Center, located in Dorchester’s historic Harambee Park, will host Olympic and Paralympic tennis if Boston becomes the host city for the 2024 Olympic Games, Sportsmen’s Executive Director Toni Wiley and Boston 2024 Partnership CEO Rich Davey announced.
The PlayTennis.com website, which is a “central portal” for bringing people into tennis, has been upgraded with new features and functionality, which will further help to boost play during the tennis-industry-wide “Try Tennis Free” campaign.
Your industry needs you … to register a free program offering for the “Try Tennis Free” campaign, which will run throughout the month of May. And, you need “Try Tennis Free” to boost your business and bring in more players and members!