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Major Effort Targeting New Players to be Introduced at Tennis Forum

The 8th Annual Tennis Industry Association (TIA) Tennis Forum will be Monday, Aug. 31, at the Grand Hyatt New York City, from 8:30 to 9:45 a.m. At the Forum, tennis industry executives will present the latest news about the state of the tennis industry, including participation and equipment sales research, updates on initiatives, and an announcement about a major long-term campaign designed to bring more players into the sport.

Free Admission at US Open? Yes!

Tennis fans can receive free admission to the US Open grounds on Sept. 10, the second Thursday of the event. The action on the courts will include semifinal matches in men’s and women’s doubles, and the USTA American Collegiate Invitational, which will feature top U.S. collegiate players.

Updated ‘Tennis Talking Points’ Document Available for Download

The TIA and USTA have released the updated “Tennis Talking Points” document, which highlights and summarizes a number of topics regarding the tennis industry, with a focus on key messaging. The document, which can be used to help promote tennis locally, is available to view and download at TennisIndustry.org under “media.”

Register Your September Play Event at YouthTennis.com

Tennis providers can use the power of Nickelodeon, the No. 1 media brand for kids and parents, to help grow their youth tennis programs in September. The USTA’s partnership with Nickelodeon means the media giant is helping to drive traffic to YouthTennis.com, where parents and kids can find programs and places to play tennis.

8th Annual TIA Tennis Forum Set for Aug. 31 in New York City

Reserve your spot now for the 8th Annual TIA Tennis Forum, which will be Monday, Aug. 31, at the Grand Hyatt New York City (42nd Street and Lexington Avenue). The Forum, which is free to attend, will be from 8:30 to 9:45 a.m. in Salon V on the Ballroom level. It will also include the Tennis Industry Hall of Fame induction for industry pioneer Peter Burwash.

Tennis Summit Addresses Major Challenges and Concerns

A high-powered lineup of tennis, sports and business executives shared their insights, issues, and concerns at the 2015 Tennis Industry Association (TIA) Tennis Summit, held March 17-18 in conjunction with the BNP Paribas Open men’s and women’s professional tennis tournament in Indian Wells, Calif. The event was held at the Westin Mission Hills Golf Resort & Spa in nearby Rancho Mirage.

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