The TIA, along with its long-time research partner, Sports Marketing Surveys, USA, is currently analyzing data to produce two of its annual trademark market intelligence reports - the Dealer Trends Study and the TIA Consumer Study.
TIA Cardio Tennis Manager, Michele Krause, will travel with members of the Cardio Tennis Trainer's team to Orlando, FL, to provide 2013 USPTA World Conference attendees access to free Cardio Tennis and TRX Cardio Tennis morning workouts, in addition to an opportunity to become Licensed Cardio Tennis and TRX Cardio Tennis professionals at paid trainings available on September 23 & 28, 2013.
Tennis players and those looking to get into the game who register on the all-new PlayTennis.com website—a central hub of tennis information connecting players to all things tennis—have a chance to win one of hundreds of monthly prizes, including tickets to the 2014 US Open, autographed tennis racquets and merchandise from the game's biggest stars, and tennis equipment packages.
The USTA announced a number of new milestones for the 2013 US Open.
Overall attendance surpassed 700,000 for the sixth time, with the final tally of 713,026 ranking fourth-highest US Open attendance in history. The all-time combined session attendance of 62,794 was set on Sunday, September 1.
When it comes to your tennis retail business, is it about the “product,” or the “experience”? Tennis products are important…right? Sure they are, and there is no question that a racquet well selected, with the right grip and strung properly, is an important part of any tennis player’s game. But the process of selecting and purchasing the right racquet as part of a tennis lifestyle shopping “experience” with your store brand, that is, as the commercial says, “Priceless!”
The 7th annual BNP Paribas Showdown on Monday, March 3, 2014 is set to provide an unbelievable night of tennis when some of the biggest names in the game take on The Garden court. The event will feature tennis’ number one rivalry, Novak Djokovic and Andy Murray, as well as, for the first time in its history, a unique brothers doubles match with John and Patrick McEnroe teaming up to take on Mike and Bob Bryan, arguably the best doubles team of all-time. The doubles match, which begins at 7:00 p.m., will be an eight-game pro set followed by a best-of-three sets for the singles match.
PlayTennis.com, an unbranded collaborative effort from major stakeholders in the tennis industry, which was re-launched by the TIA in May of this year, received a boost in its reach to consumers as the consumer "activation" date was scheduled for Thursday, September 5, 2013.
PlayTennis.com, an unbranded collaborative effort from major stakeholders in the tennis industry will receive a boost in its reach to consumers as the consumer "activation" date has been scheduled for Thursday, Sept. 5.