Helping to Connect Players to the Game, which relaunched to consumers last month, is helping all types of players—whether current, new to the game, or returning to tennis—find everything they need to know about playing the “sport for a lifetime.” was developed through a cooperative industry effort and conveys a simple, unified message to get more people out on the courts more frequently.

The free, interactive website, which allows tennis players of any skill level to find tennis programs, courts, partners, teaching professionals, retailers, gear, and instructional content, has had nearly 100,000 individual visits in the last few months, with nearly 800,000 page views. More than 4,300 player profiles have been created on the site, and over 1,050 tennis-teaching professionals so far have created their own profiles to appear on the find-a-pro searches.

“If you’re into tennis or want to be, makes engaging in the game much easier and enjoyable,” said Jon Vegosen, USTA Chairman of the Board and President. “We appreciate all the support this site has received from the entire tennis industry.”

For tennis providers, such as teaching pros, tennis facilities and retail shops, the Tennis Industry Association worked to redevelop the portal, which is where providers input their data that will then appear in consumer searches. Tennis providers should go to to get listed and update/manage their data so consumers see the most current information.

In addition, everyone in the industry can access free marketing support materials, downloadable logos and ads/videos, as well as brand guidelines and a marketing checklist at

To launch, the USTA and TIA collaborated with tennis industry partners, the U.S. Professional Tennis Association (USPTA), the Professional Tennis Registry (PTR), Tennis Channel, TENNIS Magazine, and will be accessible on all digital platforms—computers, tablets, and mobile phones, including apps for iPhone and Android—making it easy for players to connect anytime.

All searches on can be done by anyone, whether they’re a registered user or not. In order to contact other tennis players, users will need to first register and create a profile, which utilizes the Facebook Connect feature. It takes only seconds to register and create a profile, and it’s all free.

Once registered, players will be connected to other tennis enthusiasts. Users just enter their ZIP code or city search, and specify the distance they are willing to travel to find what they are looking for. will do the rest—deliver the most pertinent, up-to-date information to players in seconds. In addition, if a person is traveling he or she can use’s search features to find partners, programs, teaching pros, and places to play while on the road.

To support the website, commitment has been secured from the various industry manufacturers and organizations to have the logo appear on 30 million cans of tennis balls and 1.5 million tennis racquets, as well as other product packaging. The logo also will appear in television, online and print and social media messaging. In addition, the USTA has leveraged the Emirates Airline US Open Series, the US Open, USTA Sections and Tennis Service Representative support in promoting