The TIA will hold a meeting on “The State of the Tennis Industry” in New York City on Monday, Aug. 26, during
the US Open. The meeting will update attendees on the different sectors, current tennis marketplace, key
initiatives, programs and research; plus take a closer look at the makeup of frequent tennis players and consumers
and how to get them more engaged with tennis.
The State of the Industry meeting will start at 8 a.m. Space is limited; register and find more information at TennisIndustry.org/Meeting.
The next morning, Aug. 27, the TIA Manufacturer’s Panel will meet to discuss industry-wide promotions, including PlayTennis.com and youth tennis equipment,along with a review of the results from tennis equipment and ball surveys. Also, the TIA Retail Division will meet, which is open to all Retail Division members. Discussions will include Retail Division development, promotions to help tennis retailers, and the rollout of the TIA Retail Certification course. Those interested in joining the TIA Retail Division should visit TennisRetailers.org or email firstname.lastname@example.org.
Prior to the US Open, in early August, the TIA will meet with business media in New York to share news about the industry, present storylines on initiatives, and offer industry background for stories on tennis leading into the Open.
In 2014, the TIA plans to hold a meeting on the Future of Tennis, scheduled for March 12 and 13 in Indian Wells, Calif., during the BNP Paribas Open. This event is designed to build on the information presented in the New York meetings and will include both tennis and non-tennis business and sports leaders, presentations, and networking.