The tennis industry is working together to make it easier for players of all ages and abilities to get into the game and play more tennis—and at the heart of this industry-wide strategy is the all-new PlayTennis.com.
Entries Tagged as Manufacturers
Are You Ready for the All-New PlayTennis.com?
January 25, 2012 · No Comments
→ No CommentsTags: 10-Under Tennis · Facilities · Manufacturers · Initiatives · Participation · Technology · Industry · Cardio Tennis · Retailers · USTA · Teaching Pros/Coaches · PlayTennis.com
PlayTennis.com Marketing Collateral Now Available for Download
December 12, 2011 · No Comments
Playtennis.com is set to re-launch in early 2012, bridging the gap between tennis providers and current (as well as potential) tennis consumers. With the re-launch of the site consumers will be able to search for places to play, find playing partners, search for programming, locate tennis instructors, and much more. The site will remain brand neutral, helping to convey the simple unified industry message of what this new site is all about—getting people to "play tennis." You can help promote this industry-wide effort by utilizing the free marketing materials available at www.tennisindustry.org/playtennis.
→ No CommentsTags: Manufacturers · Initiatives · Technology · Industry · Media · Tournaments/Events · Retailers · USTA · Teaching Pros/Coaches · PlayTennis.com
TIA Board Meeting Outlines Strategies for Industry
September 16, 2011 · No Comments
Tennis industry executives and leaders gathered in New York City for the annual TIA Board meeting, held Sept. 2 at the Grand Hyatt. The entire meeting was open to the public, and representatives from various segments in the tennis industry attended.
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The Tennis Show Re-Planned for 2012
September 13, 2011 · No Comments
Hurricane Irene forced the cancellation of the Tennis Show, Tennis Forum and USTA's Arthur Ashe Kids Day, and weekend session of the Tennis Teachers Conference.
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2011 Tennis Industry Research Update
September 12, 2011 · No Comments
The first half of 2011 has proved to be challenging for the tennis industry as it has for the sporting goods industry and US economy overall. Looming concerns over a “double-dip” recession, high unemployment rates, and consumer confidence continue to impact the various segments of the tennis industry. Higher than average precipitation across major tennis regions in the US in the spring and a warmer than normal summer may also be contributing factors to the shift in tennis consumer buying habits. There are a few bright spots, however, that indicate the industry is still well positioned for growth and is in better position, overall, than other traditional sports.
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Tennis Show Set for Aug. 27 in NYC
July 25, 2011 · No Comments
The Tennis Show will debut Aug. 27 in New York City at the 2011 USTA Tennis Teachers Conference, and will feature exhibitors, a cocktail reception, prizes, a DJ and more. The Tennis Show will kick off at 2 p.m. at the Grand Hyatt New York at Lexington and 42nd Street.
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10 and Under Tennis Update: Plans for Moving Forward
July 25, 2011 · No Comments
There are more than 20 million children in the U.S. ages 10 and under. In an effort to grow the game of tennis, increase retention, and increase participation in competition, the USTA continues to make a significant investment in the development and promotion of the 10 and Under Tennis initiative, which uses the QuickStart Tennis play format to get kids into the game quickly, having fun and success at the sport right from the start. Download a copy of the USTA's plans for moving forward with the 10 and Under Tennis initiative here.
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The Tennis Show Set for August 27
July 15, 2011 · No Comments
The Tennis Show debuts August 27th at the 2011 USTA Tennis Teachers Conference at the Grand Hyatt New York.
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Don't Miss The Tennis Show Aug. 27 in NYC
June 22, 2011 · No Comments
One of the premier gatherings for our sport happens every year during the US Open in New York, at the USTA Tennis Teachers Conference. This year marks the 41st annual USTA Tennis Teachers Conference, which will be held Aug. 27 to 30 at the Grand Hyatt New York. Visit TennisShow.com for more info.
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Agassi, Graf to Serve as 10 and Under Tennis Spokepersons
February 17, 2011 · No Comments
At the recent USTA Community Tennis Development Workshop in Arlington, Va., the USTA’s chief executive of Community Tennis, Kurt Kamperman, outlined key strategies to promote 10 and Under Tennis, and announced that Andre Agassi and Steffi Graf will serve as spokespersons for the initiative.
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