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Tennis Industry Association Newsletter

November 2011
Attention: Tennis Retailers

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Tennis Retail

TIA Retail Tip in RSI Magazine
There are a lot of different specialty retail store environments, from tiny shops to huge, 5,000-square-foot or more stores. While it's always tempting to want to go bigger and bigger with your store's square footage, research clearly shows that when it comes to a new retail concept store, bigger isn't always better.   
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PlayTennis.com - GET LISTED!! Tennis retailers should visit PlayTennis.com now to make sure their information is up to date for the planned re-launch of the consumer portal in the first quarter of 2012. Retailers/pro shops and other industry contacts all should update their free listings, or create a listing if they don’t already have one so consumers can easily find you.
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Retail Effort Behind 10 and Under Tennis Ramping Up
In addition to the changing competitive landscape for 10 and Under Tennis, the initiative is having and will continue to have a significant impact at the retail level. Not only has the game evolved with shorter courts and new rules, but equipment has evolved as well with smaller racquets and transition balls that travel at a speed and bounce at a level appropriate for kids.    More


November 26 is "Small Business Saturday"
Specialty tennis retailers, mark your calendars — November 26, 2011 is the second annual Small Business Saturday! This national promotion supported and sponsored by American Express  is offering a $25 statement credit for American Express card holders who make purchases of $25 or more at small businesses accepting American Express cards on Saturday, November 26, 2011.    More


Additional News

 Register to be a 10 and Under Tennis Retailer
 National Retail Promotion - Give Us Your Input
 Join Retail Experts for Upcoming Webinar Series


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